- Board Member, American Red Cross of South Central Georgia, July 2025-June 2028
- Attorney’s Title Fund: Member, 2012-2017
- Hispanic Business Initiative Fund (South Florida Chapter): Vice Chair of the Technical Assistance Committee, 2012-13; and Chairman of the Technical Assistance Committee, 2013-14
Overview
Gustavo “Gus” Sardina is a seasoned commercial litigator navigating business disputes, intellectual property matters, and complex transactions. He primarily represents small and medium sized businesses in high-stakes litigation, focusing on contract claims, real estate disputes, and trademark enforcement. Clients turn to Gus for clear guidance, decisive strategy, and a steady hand. Gus’s core focus is on delivering practical, results-driven counsel.
Gus’s litigation practice includes trial and appellate work in state and federal court, proceedings before the USPTO and Trademark’s Trademark Trial and Appeal Board, and mediation and pre-suit resolution. He frequently represents clients in heavily regulated industries such as tobacco and international trade, where legal disputes intersect with government oversight and brand protection concerns and often involve cross-border claims and complex jurisdictional issues.
In addition to an active litigation practice, Gus has considerable experience with transactional matters including providing trademark clearance opinions, filing and prosecuting trademark applications before the USPTO, assisting clients with business formation and shareholder/operating agreements, representing clients with real estate and commercial transactions, and advising clients on the full life cycle of their businesses – from formation to exit.
Before joining Jimerson Birr, Gus practiced in Miami, where he led business litigation matters involving multimillion-dollar disputes, cross-border claims, and IP enforcement. Gus also served as in-house counsel to a real estate holding company managing approximately one million square feet of grocery-anchored commercial properties with representations including developing a multi-jurisdictional litigation strategy across three Florida counties and Delaware Bankruptcy Court that led to the renegotiation of three leases with a regional grocer to the substantial advantage of his client.
Fluent in Spanish, Gus often works with bilingual teams and cross-border clients. He lives in Valdosta, Georgia with his wife and two young children, and serves on the board of the South Central Georgia chapter of the American Red Cross. Outside of work, Gus enjoys being outdoors, the occasional overnight camping trip, and spending time with his family.
